By using our website, you are agreeing to cookies being stored and Google Analytics being used on your device in order to offer the best possible service. You can find more information on thishere.
Dynamic Business Location.

Digital Hidden Champions in Austria

Austrian readers will without doubt associate the Austrian business environment as one where the words "Zulieferer" (supplier) and "Hidden Champion" are one of the first to fall when one goes out looking for successful companies. Traditionally those words are typically used in the context of manufacturing.

Modern supply chains do not just consist of physical products, they extend to the supply of digital goods and services. There is a hidden transformation of software development which has moved towards Open Source, open protocols, open standards and other reusable components. Even proprietary operating systems like Apple's iOS or macOS are composed of hundreds of Open Source libraries that contribute to it. Open Source doesn't just mean one can look at the source code of the library but also means that different people from around the world are able to contribute to it.

Open Source programming languages with Open Source reusable libraries are now the underpinnings of many of the most popular services in the world and some of them have their origin in Austria or got significant contributions from here. For instance many iPhone applications will be using the Fastlane library for automation which was originally created in Austria before it was acquired by Google. My own Open Source libraries such as the Flask web framework are now powering parts of some of the largest websites in the world such as LinkedIn. It's not just Open Source that does well out of Austria. With PSPDFKit we have a company in Vienna which provides a PDF processing library for Dropbox and countless other high profile clients. It's very likely that on a daily basis you're using applications and services which depend on software with significant contributions from Austria.
On the other hand there are services. And some of these are also supporting a lot of our modern life without necessarily being recognized as such. We at Sentry for instance are supporting some of the most popular websites and applications. We provide a system which monitors applications for crashes and give their developers insights into what went wrong. Valued at 1B$ and entirely Open Source, we're also having a significant development presence right in the heart of Vienna. Here we're working on the core crash reporting, performance monitoring and processing components.

Austria and in particular Vienna turns out to be a good location to build such an engineering team. While it can be hard to launch a consumer facing product in Austria because of the small initial market, building a SaaS business comes with no such disadvantages. We can provide developers with a good work environment that's something a bit different than the hustle and bustle from the Silicon Valley. To build a complex system like Sentry one needs the right talent and be able to retain that talent and we have a very low attrition rate in our Vienna office to show for. We're building something highly technical with interesting challenges, modern technologies in the most livable city. That's not something to sneeze at.
While it can be a challenge to get the right talent since the market is small, we made good experiences with hiring international talent from within and outside of the European Union. Despite that, Austria also has a lot of expertise in this field. With Sentry and Dynatrace we have two large and well known companies in the wider application monitoring space with large engineering presences in Austria. And it's not just application monitoring: Bitmovin for instance was started out of Klagenfurt and is now one of the most promising companies which perform video encoding for online streaming services. Again, a company not known by many but highly successful.

This type of software development is a real chance for IT businesses in Austria and we have something to show for here and there is a lot more potential for the future.

More about digitalisation in Austria.

Armin Ronacher

Director of Engineering at Sentry

Share on Facebook Share on Facebook Share on Twitter Share on Twitter Share on Linkedin Share on Linkedin



Meet us at events, seminars and trade shows - worldwide.

  • Meet us @ ARIT — Austrian Research & Innovation Talk

    18.09.2021/ 9.00am - 4.00pm EDT, Convene 600 14th St NW Washington, DC 20005 or via livestream


    22.09.2021/ 11.30 Uhr, LA Villa Starnberger See/ Ferdinand-von-Miller-Straße 39-41, 82343 Niederpöcking

Austria Map

Find the perfect location for your company

Austria offers the comfort and infrastracture of a western industrial nation. The high quality of life is an advantage when it comes to attracting top executives from around the world to our headquarters here.

Coca-Cola Austria

More testimonials

news from the business location Austria

Smurfit Kappa launches district heat project

Just under a year after the new energy systems went into operation, the next major sustainability project relating to the facility in Upper Austria is already in the starting blocks for the Irish group Smurfit Kappa Nettingsdorf.

Corona Tracking: New Encryption Technology Ensures Data Protection

The “Corona Heatmap” developed by the Know-Center and the Graz University of Technology shows where people who tested positive for the coronavirus were before the diagnosis i.e., the precise location where they got infected. In this way, conclusions can be drawn about coronavirus hotspots. An innovative process the interface between cryptography and data analysis ensures the necessary data protection.

More news All blog posts