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Austria: investors value high R&D quota

In spite of an ailing economy, foreign investors are more strongly focusing on Europe than ever before. This was the result of an A.T. Kearney survey of executives. In times of geopolitical instability, multinationals are again increasingly attracted to “safe havens” such as Europe. The broad-based purchase of government bonds by the European Central Bank, which is designed to stimulate the economy, is viewed positively. 

15 of the 25 countries, or a total of 60 percent of those countries rated as most attractive by foreign investors, are located in Europe in 2015. In 2014 the figure was 40 percent, and in 2013 only 30 percent, according to the Foreign Direct Investment Confidence Index. Once again the USA and China occupied the number one and number two positions in this ranking. Austria was rated 21st. According to Florian Haslauer of A.T. Kearney Austria, this is due to the stable conditions and a high R&D quota.

The study concluded that the small and medium-sized enterprises in Austria are the ones driving the corporate private sector in Austria. Examples of larger deals mentioned in the study are the acquisition of the Viennese biotech company Dutalys by pharmaceutical giant Roche for USD 489 million (EUR 452 million) at the end of 2014 and the stake in Telekom Austria acquired by the Mexican company America Movil.

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