Newsletter registration

By using our website, you are agreeing to cookies being stored and Google Analytics being used on your device in order to offer the best possible service. You can find more information on thishere.
Austria.
Where Your Profits Grow Sky High.

Smartbow and Steed: Intelligent ear tags for cows, wearables for horses

Smartbow founder Wolfgang Auer (l.) © Smartbow

Previously, Smartbow had already concluded a deal with Zoetis, which used to be a subsidiary of Pfizer, to drive its international expansion in order to ensure the global distribution of its monitoring system for cows. Smartbow was founded in 2009 and has sold about 100,000 intelligent ear tags up until now. The cows equipped with these ear tags can be located and their health status can be monitored by means of via wireless stations and machine learning systems. If there are changes, the software enables owners to determine if an animal is ill or in heat. Thanks to this early warning system, livestock farmers can be notified at an early stage if their cows require medical treatment. There are about 280 milk cows and 1.5 billion cattle across the globe. Now Zoetis will supply this market with the Austrian innovation.

In turn, the Viennese start-up Steed specializes in the health of horses. Its autonomous biometric monitoring device (a “wearable”), the first such device in the world, can measure the movements, temperature or pulse rate of horses. On the basis of appropriate algorithms, life-threatening diseases such as colic can be detected at any early stage, and the owners and veterinarians can be notified in real time. Steed was selected by Deutsche Telekom as one of its 23 innovative LTE-M Prototyping Partners in the fields of smart city, smart tracking, smart agriculture, wearables and e-health.  

Share on Facebook Share on Facebook Share on Twitter Share on Twitter Share on Linkedin Share on Linkedin

Testimonials

Events

Meet us at events, seminars and trade shows - worldwide.

  • Meet us @ GoTech

    13. - 17.10.2019, Moscow, Russia

Austria Map

Find the perfect location for your company

Austria offers the comfort and infrastracture of a western industrial nation. The high quality of life is an advantage when it comes to attracting top executives from around the world to our headquarters here.

Coca-Cola Austria

Logo
More testimonials

news from the business location Austria

A smartphone keyboard for the blind

A special mobile phone keyboard developed by the Vienna University of Technology enables blind people to type in texts on their smartphones.

How Austria Shapes Its Future with AI

Artificial intelligence (AI) is certainly the most powerful new technology available today. This is probably the reason why the underlying discussion is frequently driven by fear. Hollywood has also contributed to this. Half-human, half-machine mutants resembling Frankenstein and Terminator are the spectres unleased by AI. However, as is often the case, Hollywood’s fantasy has little to do with reality.

More news All blog posts