Newsletter registration

By using our website, you are agreeing to cookies being stored and Google Analytics being used on your device in order to offer the best possible service. You can find more information on thishere.
Bridge to New Markets.

Russian startup Bobsla ventures into the Austrian market and is developing a “miniature snow drifter” for brave winter tourists

Man on the Bobsla-vehicle in the snow. © Bobsla

The concept was developed by Bobsla GmbH, a startup founded by Austrian and Russian engineers under the leadership of founder and CEO Sergey Ignatyev.

In the year 2018, he quit his corporate job in order to devote his full attention to the startup, and also moved from Moscow to Tyrol. "This is because Austria is a very startup-friendly country, and Innsbruck is the place to be for winter sport innovations", Mr. Ignatyev says. With the help of the Austrian Business Agency and Tyrolean regional business promotion agency Standortagentur Tirol, a way was found to enable Sergey Ignatyev to establish his own startup in Austria.

I would never have managed this alone. But ABA was helpful in providing advice and support. Together with Standortagentur Tirol, we ultimately succeeded in introducing Bobsla to the Austrian market.

Sergey Ignatyev, CEO


With a help of Mag. Peter Buchberger, Transferstelle Wissenschaft-Wirtschaft-Gesellschaft, Universität Innsbruck (you can transfer into shorter of course), Bobsla steering has been applied for worldwide patent at Austrian Patentamt.
"There are a lot of applications Bobsla steering can be useful in – Bobsla will be the product known worldwide" – says Sergey.

Now, with a little private funding, the firm focused on entering a niche market i.e. winter sports entertainment comparable to an outdoor go-cart and which is electrically powered, thus without engine noise and local greenhouse gas emissions.
Presented on Prowinter 2019 in Bolzano, Bobsla got the Audience Award. The jury of ISPO, the largest sport fair in Europe, has chosen Bobsla as "Selection 2020" in category Slopes and Parks.

Furthermore, the company has already tested a summer version of the Bobsla. "The tests showed users really had a lot of fun with the vehicle. We hope to be able to make the first deliveries in the coming summer season", Mr. Ignatyev concludes.

Read more about the startup hotspot Austria.

Share on Facebook Share on Facebook Share on Twitter Share on Twitter Share on Linkedin Share on Linkedin



Meet us at events, seminars and trade shows - worldwide.

  • Doing Business in Austria

    03.03.2020, Bratislava, Slovakia

  • Austria as a European window for Russian export opportunities

    05.03.2020, Moscow, Russia

Austria Map

Find the perfect location for your company

Vienna’s unique location at the heart of Europe makes it an important centre and very popular with the global pharmaceutical and biotechnology industry. Vienna is where Eastern Europe meets Western Europe. Businesses located at this international hub benefit from well-established infrastructures and highly-qualified professionals. The significant growth in the Life Sciences sector in Vienna over the last few years is an indicator of the momentum in the industry.

ABF Pharmaceutical Services

ABF Pharmaceutical Services
More testimonials

news from the business location Austria

Many-body quantum physics

Many of the biggest questions in physics can be answered with the help of quantum field theories: They are needed to describe the dynamics of many interacting particles. These theories are just as essential in solid state physics as they are in cosmology.

Growing demand for natural active ingredients enables Phytovalley Tyrol to flourish

The comeback of plant-based active ingredients in medicine, cosmetics and food production has positive impacts on Tyrol as a business location. Austria has succeeded in playing a pioneering role in plant research thanks to the support of the federal government, the Federal Province of Tyrol, the company Bionorica and the University of Innsbruck. This niche in plant research already established itself in Innsbruck years ago.

More news All blog posts